Syracuse (WSYR-TV) - Getting kids to eat healthier breakfast cereals could be as easy as putting a friendly face on the box.
A new
study from the University of Pennsylvania shows children are more likely to enjoy the taste of cereals with familiar cartoon characters on the packaging.
Researchers say children in the study overwhelmingly preferred cereal with characters on the box, regardless of how healthy the cereal actually was.
They say the findings are promising, but that cartoon characters are generally used to promote unhealthy products.
